If you have ever played hide and seek with a two year-old, you’ll know that they don’t really want to stay hidden. The fun in the game is all about the finding, and hence they may giggle, cough or more blatantly give the game away just so you will find them.
It’s not just toddlers who behave like this however – adult artists, authors, musicians, entrepreneurs are the same.
Although the game is sometimes about not revealing what we have been up to, deep down we don’t really want what we create to stay hidden. And neither does the rest of the world.